Connect with us

Audiovisual

Commission launches 'Media Invest' to boost Europe's audiovisual industry

SHARE:

Published

4 years ago

on

We use your sign-up to provide content in ways you've consented to and to improve our understanding of you. You can unsubscribe at any time.

The Commission is launching “Media Invest”, a new financing tool to boost Europe's audiovisual industry. With funds coming from InvestEU and the Creative Europe MEDIA programme, Media Invest is expected to leverage €400 million of investments over a 7-year period. A Europe Fit for the Digital Age Executive Vice President Margrethe Vestager said: "MediaInvest is a new investment tool designed to bridge the financial gap in the audiovisual sector. We need to stimulate more private investment to make our European media sector competitive at global level."

Internal Market Commissioner Thierry Breton is today representing the Commission at the 75th edition of the Cannes Film Festival to meet industry leaders and professionals of the audiovisual sector. He will open the European Film Forum, and officialise the launch. He shared the following ahead of the opening: “Media Invest-  which I am launching today with our partners from the European Investment Fund - will strengthen European audiovisual industry, frequently underfinanced and in need of equity. It will crowd in up to€400 million in private investment to foster European audio-visual production and distribution and help companies better exploit their intellectual property assets.”

Media Invest is one of the 10 key actions of the Media and Audiovisual Action Plan presented in December 2020 to support the recovery and transformation of the media and audiovisual sector by combining investment with policy actions. You can find more information on ‘MediaInvest' in this factsheet.

Share this article:

Share this:
Related Topics:
EU Reporter publishes articles from a variety of outside sources which express a wide range of viewpoints. The positions taken in these articles are not necessarily those of EU Reporter. Please see EU Reporter’s full Terms and Conditions of publication for more information EU Reporter embraces artificial intelligence as a tool to enhance journalistic quality, efficiency, and accessibility, while maintaining strict human editorial oversight, ethical standards, and transparency in all AI-assisted content. Please see EU Reporter’s full A.I. Policy for more information.
Advertisement

Trending