Tag: egta

#WorldRadioDay2019 – a day to celebrate the power of radio

#WorldRadioDay2019 – a day to celebrate the power of radio

| February 13, 2019

Radio broadcasters and their sales houses are this year, again celebrating World Radio Day, as declared by UNESCO in November 2011, and inviting the industry to promote a medium that forms a key part of the lives of millions of people around the world. egta has compiled facts and figures from around the world in […]

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#WorldTelevisionDay celebrates quality of TV around the globe

#WorldTelevisionDay celebrates quality of TV around the globe

| November 21, 2018

TV professionals around the world are celebrating World Television Day today (21 November) to remind us that TV – as in Total Video – is so much more than linear viewing. As part of the annual United Nations initiative, a 30 second-spot  will be shown by broadcasters on air and online across the globe. TV […]

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#WorldRadioDay 2018: A day to celebrate the power of radio

#WorldRadioDay 2018: A day to celebrate the power of radio

| February 13, 2018

Radio broadcasters and their sales houses are this year again taking the opportunity of World Radio Day (13 February), as declared by UNESCO in November 2011, to invite the industry to celebrate a medium that forms a key part of the lives of millions of people around the world. Who better than marketers themselves can […]

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TV and radio executives optimistic for growth, expect opportunities in a changing #Media landscape

TV and radio executives optimistic for growth, expect opportunities in a changing #Media landscape

More than half of CEOs and senior executives from egta members – Europe’s leading television and radio sales houses – expect the TV and radio advertising segments to grow over the coming three years, with less than a quarter forecasting contraction, according to a new, high-level survey carried out by egta.  Senior decision-makers, whose companies […]

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egta’s new president calls on TV and radio industry to ‘communicate with a strong voice’

egta’s new president calls on TV and radio industry to ‘communicate with a strong voice’

It has been said many times before – and recent discussions at egta’s Annual Senior Management Meeting in Budapest confirmed it – the pace of change in the media industry is unprecedented and if anything it seems to be gathering speed.   While many questions about the future remain, broadcasters and their ad sales companies […]

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World Radio Day 2014: European radio sales houses and industry partners celebrate power of medium

World Radio Day 2014: European radio sales houses and industry partners celebrate power of medium

| February 12, 2014 | 0 Comments

This year, for the second time, European radio sales houses are taking the opportunity of World Radio Day (13 February), declared by the UNESCO at its 36th General Conference in November 2011, to invite the industry to celebrate a medium that forms a key part of the lives of millions of people around the world. […]

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egta launches regulatory affairs guide

egta launches regulatory affairs guide

| November 5, 2013 | 0 Comments

egta, the association of television and radio sales houses, today launched its latest regulatory affairs publication Understanding the AVMSD – Practical Guidelines on the implementation of the Audiovisual Media Services Directive. The purpose of the practical guidelines is to provide insights in to how the Audiovisual Media Services Directive (AVMSD) has been implemented into national […]

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